Marketing automation refers to those softwareโs whose sole purpose is to carry out marketing related activities like sending emails, publish posts on social media, scheduling posts, etc. This, in turn, eliminates the need for manual labour. Such kind of professional software, when used rightly, grows the number of potential buyers exponentially giving them personalised content, eventually turning them into loyal customers.
๐๐ก๐ฒ ๐ฆ๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐ฎ๐ญ๐จ๐ฆ๐๐ญ๐ข๐จ๐ง ๐ข๐ฌ ๐ญ๐ก๐ ๐ง๐๐๐ ๐จ๐ ๐ญ๐ก๐ ๐ก๐จ๐ฎ๐ซ?
If you go and ask a business owner about how his business hours go, he will probably tell you about constant meetings he has to attend in a day. On top of it, keeping a check on how social media campaigns are going, giving results or not is a tedious task in itself. It gets hard to maintain a balance between the two and make sure that all your marketing activities are directed at the right audience at just the right time.
๐๐ญ ๐ฌ๐๐ฏ๐๐ฌ ๐ญ๐ข๐ฆ๐ –
Facilitates automation of posts (allows you to save ample of time)
Automated tools save the time required to make an appointment with the clients. Automation of mailings increases the response rate to letters.
๐๐จ๐ง๐๐ซ๐๐ญ๐ ๐ฆ๐๐๐ฌ๐ฎ๐ซ๐ ๐จ๐ ๐ฌ๐ฎ๐๐๐๐ฌ๐ฌ –
Elite marketing solutions are highly effective in not only giving you accurate performance reports on the current campaigns. But, it can even forecast future campaign performance based on previous data, using machine learning and AI.
๐๐ญ๐ซ๐๐ง๐ ๐ญ๐ก๐๐ง ๐ซ๐๐ฅ๐๐ญ๐ข๐จ๐ง๐ฌ๐ก๐ข๐ฉ๐ฌ –
It helps you personalise the communication with current as well as potential buyers by tracking the daily activities of your customers and sending customised emails which keep the users engaged in ongoing interactions.
๐๐ง๐๐ซ๐๐๐ฌ๐ ๐๐จ๐ง๐ฏ๐๐ซ๐ฌ๐ข๐จ๐ง ๐ซ๐๐ญ๐ –
Marketing automation can work its wonders and positively improve conversion rates through –
- converting free customers into paid ones.
- getting more subscribers on the blog or channel.
- letting customers know about their order’s status, using automated order tracking.
- enhancing customer experience through cx automation.
For marketing automation of your business, call us on – 9977008649
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